Security features with authentication elements on tobacco products

Unit packets of tobacco products that are provided to consumers on the Swedish market must carry a security feature consisting of at least five authentication elements details. The security features used on the Swedish market are presented on this page.

Three of the authentication elements on the security feature are explained and highlighted. These elements are visible by the naked eye or by magnification.

Figure 1. Security feature that can be found with dimensions 12x32, 16x32, and 20x44 millimetre. © De La Rue International Limited.

Highlighted authentication elements in figure 1.

The highlighted authentication elements in figure 1 show

  1. Guilloche – an ornamental pattern consisting of several intertwined bands.
  2. Colour-changing-ink – element that changes from golden to colourless when you look at the security feature from different angles.
  3. Microprint – extremely small text that requires magnification to be readable. Written in CAPS without spaces or punctuation: AUSTRIAFINLANDSWEDEN.

Figure 2. Security feature that can be found with dimensions 20x44 millimetre. © De La Rue International Limited.

Highlighted authentication elements in figure 2.

The highlighted authentication elements in figure 2 show

  1. Guilloche – an ornamental pattern consisting of several intertwined bands.
  2. Colour-changing-ink – element that changes from golden to colourless when you look at the security feature from different angles.
  3. Microprint – extremely small text that requires magnification to be readable. Written in CAPS without spaces or punctuation: VIENNASTOCKHOLMHELSINKI.

Figure 3. Security feature that can be found with dimensions 12x20 millimetre. © De La Rue International Limited.

 highlighted authentication elements in figure 3.

The highlighted authentication elements in figure 3 show

  1. Guilloche – an ornamental pattern consisting of several intertwined bands.
  2. Colour-changing-ink – element that changes from golden to colourless when you look at the security feature from different angles.
  3. Microprint – extremely small text that requires magnification to be readable. Written in CAPS without spaces or punctuation: SWEDEN.

Figure 4. Security feature that can be found with dimensions 10x9 and 10x10 millimetre with sharp or rounded corners. © Etiketto AB och © Nordvalls Etikett AB.

Highlighted authentication elements in figure 4.

The highlighted authentication elements in figure 4 show

  1. Guilloche – an ornamental pattern consisting of several intertwined bands.
  2. Colour-changing-ink – element that changes in blue-white or green-yellow glow when you look at the security feature from different angles.
  3. Microprint – extremely small text that requires magnification to be readable. Written in CAPS without spaces or punctuation: SWEDENDENMARKNORWAY.

Figure 5. Security feature that can be found with dimensions 10x10 millimetre. © Nordvalls Etikett AB.

Highlighted authentication elements in figure 5.

The highlighted authentication elements in figure 5 show

  1. Guilloche – an ornamental pattern consisting of several intertwined bands.
  2. Colour-changing-ink – element that changes from green to colourless when you look at the security feature from different angles.
  3. Microprint – extremely small text that requires magnification to be readable. Written in CAPS with double punctuation and vertically centered dot: AUTENTISK · SWEDSNUS · AUTHENTIC.

Figure 6. Security feature that can be found with dimensions 14x20 millimetre. © Bundesdruckerei GmbH.

Highlighted authentication elements in figure 6.

The highlighted authentication elements in figure 6 show

  1. Guilloche – an ornamental pattern consisting of several intertwined bands.
  2. Colour-changing-ink – element that changes from golden to colourless when you look at the security feature from different angles.
  3. Microprint – extremely small text that requires magnification to be readable. Written in CAPS without spaces or punctuation: SECURITYSEAL.
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